Commercial Strategy stories
SAS names Deloitte, Microsoft & Intel as partner winners
Yesterday
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data analytics
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hyperscale
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partner programmes
Deloitte, Microsoft and Intel among SAS partner awards winners as global software vendor spotlights channel growth across Europe, Asia-Pacific and the Americas.
Backblaze names Anuj Kumar as chief revenue officer
4 days ago
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storage
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paas
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hybrid cloud
Backblaze appoints Anuj Kumar as Chief Revenue Officer to accelerate AI-focused growth, as B2 Cloud Storage expands with neocloud demand.
Mail Metrics appoints Chief Revenue Officer Karl Kohler
5 days ago
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saas
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document management
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digital transformation
Mail Metrics taps Avanade Ireland's Karl Kohler as Chief Revenue Officer to drive UK, Ireland and European expansion toward USD $1 billion.
Racing Bulls simulator launches in Cherry Edition livery
This month
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partner programmes
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social media
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formula one
Racing Bulls' cherry blossom Japanese Grand Prix livery inspires limited-edition motion simulator as F1 collectibles market expands.
New Relic names Wendi Sturgis to board for AI expertise
Last month
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saas
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digital transformation
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cx
New Relic has named Wendi Sturgis to its board as the observability software maker seeks sharper AI and international strategy oversight.
Auxilion invests EUR €1.5m to grow advisory services
Last month
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digital transformation
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partner programmes
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risk & compliance
Auxilion invests EUR €1.5m to expand advisory arm, hiring 12 specialists and targeting EUR €5m revenue amid rising demand for GRC support.
LivTech adds CMO & CRO to drive healthcare tech growth
Last month
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saas
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partner programmes
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erp
LivTech names new marketing and revenue chiefs to spearhead its next growth phase in healthcare tech for long-term and in-home care.
Unlimit names Irene Skrynova CEO of global payments
Last month
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data protection
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dr
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fintech
Unlimit appoints Irene Skrynova CEO of global payments to unify its processing, product and tech as it pivots to financial infrastructure.
Expleo names Alan Gallagher to lead life sciences push
Last month
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manufacturing
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digital transformation
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data science
Expleo appoints Alan Gallagher to spearhead its life sciences expansion in Ireland, targeting pharma growth and digital modernisation.
Moving the goalposts: Why the CRO role needs a rebrand
Last month
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data analytics
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fintech
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partner programmes
Fintech must retire the heroic closer myth: today's CRO is a data-led architect of long-term, cross-functional revenue growth.
Three hard truths about being a woman in tech
Last month
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martech
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hcm
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partner programmes
Women are entering tech in greater numbers, but real power lies in shaping revenue, strategy and growth, not just filling headcount targets.
IDeaS unveils new metric to target hotel promo spend
Last month
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data analytics
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partner programmes
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sas
IDeaS adds daily 'Potential to Influence' score to Spotlight, helping hotels target promo spend where demand can still be shifted.
TP-Link appoints Ben Allcock to lead UK & Ireland B2B growth
Thu, 25th Sep 2025
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partner programmes
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supply chain
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smb
TP-Link has named Ben Allcock Vice President - B2B for UK and Ireland to drive growth and lead its largest European B2B team focused on SMEs.