IT Brief Ireland - Technology news for CIOs & IT decision-makers
Ireland
Irish Edition · 2026

The Ultimate Guide to Customer Experience

A curated Irish edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Customer Experience (CX).

What to know about Customer Experience

Customer Experience (CX) encompasses every interaction a customer has with a brand, shaping perceptions, loyalty, and business success. This tag explores the latest trends, technologies, and strategies companies are adopting to enhance the customer journey in a rapidly evolving digital landscape.

Readers will find insights into how businesses worldwide are leveraging AI, automation, real-time data, and omnichannel engagement to meet rising customer expectations. Stories highlight practical applications—from retail and financial services to telecommunications and public sectors—showcasing how CX innovations drive efficiency, personalization, and trust.

Dive into expert analyses, case studies, and reports that reveal common challenges like integrating legacy systems, managing data privacy, and overcoming regulatory hurdles. Learn why blending technology with human empathy is crucial and how emerging tools like chatbots and AI agents are reshaping service paradigms.

Whether you're a business leader looking to boost loyalty and revenue or a professional passionate about the evolving consumer landscape, this collection offers valuable perspectives on delivering meaningful, seamless, and engaging customer experiences today and in the future.

Irish Customer Experience News

Regional stories with direct local relevance

Analyst Insights

Research and market analysis connected to Customer Experience

Expert Columns

Interviews

Interviews and video coverage from the network

Recent Customer Experience News

How leadership, people and technology are key for AI adoption across Irish businesses
IT Industry

How leadership, people and technology are key for AI adoption across Irish businesses

Irish firms could miss AI gains unless leaders back clear use cases, staff skills and infrastructure to turn trials into value.

Last month

Equipifi raises USD $34 million in Series B funding
Banking

Equipifi raises USD $34 million in Series B funding

The funding will help equipifi expand bank-embedded buy now, pay later services as lenders race to keep instalment spending inside their apps.

Yesterday

AI accessibility tools miss major app barriers, study finds
Artificial Intelligence

AI accessibility tools miss major app barriers, study finds

More than half of assistive technology users have hit inaccessible apps this year, despite widespread AI adoption to fix digital barriers.

2 days ago

3DiVi adds session intelligence to biometric checks
Biometrics

3DiVi adds session intelligence to biometric checks

Banks and fintech groups could spot rising rejection rates and hidden attack patterns sooner, with 3DiVi's new layer analysing live biometric sessions.

2 days ago

Boomi & Guru launch AI data partnership for agents
Digital Transformation

Boomi & Guru launch AI data partnership for agents

Businesses could get more reliable AI answers as verified knowledge is linked with live enterprise data across Boomi and Guru's platforms.

2 days ago

Bazaarvoice joins Shopify as Certified Technology Partner
Artificial Intelligence

Bazaarvoice joins Shopify as Certified Technology Partner

Shopify merchants will get more control over reviews, regional content and fraud checks as Bazaarvoice deepens its role in the platform.

3 days ago

Trustpilot study says active reviews boost AI citations
Marketing

Trustpilot study says active reviews boost AI citations

Brands with active Trustpilot pages were far more likely to surface in AI answers, with the highest citation rate reaching 75.3%.

3 days ago

8x8 promotes Chris Angus to Vice President Sales EMEA
Unified Communications

8x8 promotes Chris Angus to Vice President Sales EMEA

The promotion comes as 8x8 tries to grow EMEA sales for its contact centre and customer experience software amid fierce sector competition.

3 days ago

Backbase & Atos team up on AI-led banking modernisation
Education, Learning & Training

Backbase & Atos team up on AI-led banking modernisation

Banks in tightly regulated markets will get help modernising systems without surrendering data control, compliance or operational resilience.

3 days ago

AWS deepens SAP ties with new AI & migration tools
Contact Centre

AWS deepens SAP ties with new AI & migration tools

Customers could move SAP workloads to AWS in days rather than weeks, as new integrations aim to cut migration time and expand AI use.

3 days ago

Quiq launches Voice AI & rebrand for customer service
Productivity

Quiq launches Voice AI & rebrand for customer service

Businesses can now keep customer conversations seamless as Quiq adds live voice support and a new brand identity for its service platform.

4 days ago

TCS partners with Rezolve Ai on agentic commerce AI
Digital Transformation

TCS partners with Rezolve Ai on agentic commerce AI

Retailers could soon move AI shopping tools beyond pilots as TCS and Rezolve Ai pair up to deploy agentic commerce at scale.

4 days ago

Agoda launches single checkout for hotels, flights
Digital Transformation

Agoda launches single checkout for hotels, flights

Travellers can now book hotels, flights and activities in one transaction, as online agencies race to keep customers on a single platform.

4 days ago

SugarAI rebrands CRM around precision selling with AI
Digital Transformation

SugarAI rebrands CRM around precision selling with AI

Sales teams could get earlier warnings on churn and reorder risk as SugarAI ties CRM to ERP data and AI-guided next steps.

5 days ago

SAP launches Business AI Platform & Autonomous Suite
Digital Transformation

SAP launches Business AI Platform & Autonomous Suite

The move could speed finance closes and ERP migrations for customers as SAP ties more than 50 assistants to business data and controls.

5 days ago

Hydroscand to phase out print catalogues with Akeneo
Productivity

Hydroscand to phase out print catalogues with Akeneo

Outdated paper references will be replaced as Hydroscand centralises 30,000 products in Akeneo, speeding searches and reducing downtime risks.

5 days ago

Temenos launches AI tools for banking & compliance
Productivity

Temenos launches AI tools for banking & compliance

Banks could speed up digital journeys and compliance checks as Temenos embeds AI agents and copilots into systems used for daily operations.

6 days ago

Turkish Airlines renews Cover Genius deal for expansion
Customer service

Turkish Airlines renews Cover Genius deal for expansion

Turkish Airlines extends Cover Genius pact to add tailored travel protection in Australia, Latin America, the US and EU across more booking channels.

6 days ago

RingCentral wins Metrigy top provider awards in CCaaS
Productivity

RingCentral wins Metrigy top provider awards in CCaaS

Customer experience buyers are rewarding platforms that tie service quality to revenue gains, with RingCentral standing out in Metrigy's latest study.

6 days ago

Consumer use of generative AI rises to 73%, survey finds
Online shopping

Consumer use of generative AI rises to 73%, survey finds

Worries over accuracy and human skills are tempering the rapid rise in personal use of generative AI, despite wider adoption across five markets.

Last week

Job Moves