Digital Strategy Stories - Page 2

Global Stories

Digital Strategy stories

Most firms using AI see little business value, survey

Most organisations are still seeing AI deliver productivity gains rather than revenue, as legacy systems and poor data hinder wider returns.

By Sean Mitchell • 4 min read • Last month

Data Analytics

HCLTech signs DP World Tour digital experience deal

Fans will get a revamped website and app as the tour deepens direct digital engagement and broadens commercial ties across Europe.

By Sean Mitchell • 4 min read • Last month

Data Protection

eCommerce AI spending rises as leaders fear readiness gap

Despite higher budgets, 73% of eCommerce leaders say their firms are not ready for wider AI use, survey data show.

By Shannon Williams • 4 min read • Last month

Software-as-a-Service

YFM backs Swanky with GBP £7.6 million growth deal

The Exeter Shopify agency plans recruitment, expansion and acquisitions after YFM Equity Partners committed GBP £7.6 million to support growth.

By Karen Joy Bacudo • 3 min read • Last month

Data Analytics

Quantium launches Gemini Enterprise practice with Google

It will help large customers move AI agents from pilots to production on Google Cloud, as adoption of enterprise generative tools slows.

By Sean Mitchell • 4 min read • Last month

Software-as-a-Service

Vanyar launches to help firms deploy Palantir faster

Enterprises struggling with slow AI rollouts may turn to specialist partners as Vanyar targets faster Palantir deployments across Asia-Pacific and the Middle East.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Digital Transformation

Code and Theory appoints JJ Schmuckler as President

The hire comes as agencies race to offer marketers a single partner for brand, data and technology decisions, intensifying competition for senior talent.

By Sofiah Nichole Salivio • 3 min read • Last month

Software-as-a-Service

Clarks launches curated marketplace with Marketplacer

Broader online choice for Clarks customers will come from selected third-party sellers, as the footwear brand keeps tight control of curation and presentation.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Stories from Other Regions

Digital Strategy stories

Digital Transformation

Your website is being read by AI - and you're probably invisible to it

Australian businesses risk vanishing from search as AI tools replace blue links with one answer, cutting clicks and reshaping discovery.

By Lovan • 7 min read • This month

Unified Communications

O2 Business rebrand targets UK firms' tech complexity

UK business leaders say tangled tech is raising costs and slowing growth, as O2 Business launches with a simpler offer for customers.

By Mark Tarre • 4 min read • This month

Data Protection

ACAM launches AI programme for not-for-profit sector

Charities are being urged to move beyond AI trial use as a new four-week course tackles governance, ethics and practical deployment.

By Mark Tarre • 4 min read • This month

Software-as-a-Service

Duda study says AI-crawled sites win more local traffic

AI-crawled websites are generating sharply higher customer engagement for local firms, according to a study spanning 850,000 sites and 69 million visits.

By Shannon Williams • 4 min read • Last month