Social Media stories - Page 2
OXIL urges safeguarding framework to curb online scams
Last month
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cx
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martech
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cybersecurity
OXIL unveils a safeguarding-based blueprint to fight online scams, shifting responsibility from individuals to coordinated organisational action.
AI agents vs AI automations: how to get the mix right in your future marketing strategy
Last month
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digital transformation
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cx
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martech
B2B marketers are racing to balance AI agents and rule-based automations to personalise at scale without losing the human touch.
Qualtrics unveils AI tools to fix customer issues fast
Last month
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uc
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data analytics
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digital transformation
Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.
AI speeds up content production, but sameness a problem
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cx
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martech
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rpa
PhotoShelter report finds content is produced faster with AI, but brands are still battling generic content, stalled approvals and flat audience engagement.
Pacvue adds Reddit Ads to unify retail media planning
Last month
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cx
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martech
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commerce systems
Pacvue to plug Reddit Ads into its commerce system, uniting community insights with retail media planning in one performance workflow.
Trust as a measurable asset for CMOs in the age of AI
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cx
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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
Why brand visibility is the most critical metric in today's AI-driven world
Last month
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
iHeartMedia & Global Gaming League forge audio pact
Last month
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gaming
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digital entertainment
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ar, vr & metaverse
iHeartMedia signs Global Gaming League audio deal to launch culture-driven gaming podcasts across its US broadcast and streaming network.
saas.group tops USD $100m ARR as AI drives next phase
Last month
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saas
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martech
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erp
saas.group surpasses USD $100m ARR as it doubles down on AI-led upgrades and fresh acquisitions across its 25-plus software brands.
OpenOrigins app aims to prove photos real amid deepfakes
Last month
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physical security
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genai
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ai
OpenOrigins launches a free app that cryptographically proves photos and videos are real at capture, tackling deepfake-driven distrust online.
Irish firms boost generative AI use as staff adopt it
Last month
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data protection
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digital transformation
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martech
Irish workers race ahead of their employers on generative AI, as staff adopt free tools faster than firms can set policies and pay for them.
Europe embraces AI but bristles at low‑quality content
Last month
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cx
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martech
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commerce systems
Europeans are embracing AI for daily tasks and shopping, even as frustration mounts over a surge in low‑quality AI‑generated content.
Zapier data shows AI is now infrastructure for leads
Last month
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crm
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digital transformation
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cx
Zapier's study of 10,000 workflows shows AI is shifting from one-off tools to core lead-management infrastructure for sales teams.
Perion debuts Outmax AI agent to optimise TikTok ads
Last month
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martech
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ai
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marketing
Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.
Syndigo buys Taggstar to boost real-time retail messaging
Last month
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devops
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digital transformation
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cx
Syndigo has snapped up Taggstar, folding its real-time social proof messaging into a wider product data cloud for retailers and brands.
Adobe adds conversational AI tools to Photoshop, Firefly
Last month
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martech
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rpa
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erp
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
Bitdefender unmasks global Meta investment scam ads
Last month
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phishing
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martech
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physical security
Bitdefender exposes 26,000 Meta ads in 25 countries pushing fake investment schemes, impersonating banks, media and public figures.
Women tech leaders urge structural change on IWD
Last month
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ransomware
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digital transformation
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application security
Women tech leaders mark IWD by demanding structural change on trust, mentorship and pay, warning UK firms lose GBP £2bn-£3.5bn a year.
Taboola predicts five trends reshaping travel marketing
Last month
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data protection
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cx
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
Deskpro brings cloud & VPC help desks to AWS shopfront
Last month
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uc
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data protection
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private cloud
Deskpro launches cloud and VPC help desk on AWS Marketplace, giving organisations flexible hosting, AI options and streamlined procurement.