IT Brief Ireland - Technology news for CIOs & IT decision-makers

Customer data stories - Page 2

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Storeganise launches AI connector for self-storage data

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digital transformation
Storeganise unveils an AI Connector linking self-storage systems to tools like ChatGPT, letting operators query live data in plain English.
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Broot.ai adds Vonage voice APIs for in-app CRM calling

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saas
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crm
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Broot.ai has embedded Vonage voice APIs into its CRM, enabling one-click in-app calling, local numbers and unified activity tracking for teams.
Cameron

Yaspa names Cameron Flood Head of Product for UK Europe

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cdp
Yaspa hires former Shieldpay executive Cameron Flood as Head of Product for UK and Europe to drive expansion in payments and data services.
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BloodHound expands identity attack path mapping reach

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data protection
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encryption
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pam
SpecterOps broadens BloodHound Enterprise to map identity attack paths across Okta, GitHub and Jamf-managed Macs in hybrid environments.
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Qualtrics unveils AI tools to fix customer issues fast

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data analytics
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digital transformation
Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.
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Gamma champions quick CX wins to cut friction & risk

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uc
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data protection
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digital transformation
Gamma is urging organisations to prioritise quick CX wins, reducing customer friction and risk while building momentum for longer-term change.
Greg brown

From complexity to clarity: Why eCommerce needs clean customer data

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data protection
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digital transformation
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cx
In eCommerce, clean verified customer address data is now essential to cut costs, stop fraud and keep shoppers loyal worldwide.
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OpenAI drops ChatGPT checkout to pursue agent vision

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martech
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commerce systems
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supply chain
OpenAI abandons in-chat checkout for ChatGPT, pivoting to web‑navigating shopping agents and referral-led partnerships with retailers.
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AI agents drive surge in cyber threats & extortion

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malware
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data protection
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ransomware
AI agents are fuelling a new wave of cyber risk, as criminals weaponise automation to speed up ransomware and sharpen extortion tactics.
Komerz

Komerz buys Glassbox in deal valuing firm at USD $330m

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cx
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martech
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commerce systems
Komerz snaps up Glassbox in move valuing the group at USD $330m, bolstering its Creative Commerce offer across global markets.
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Banks lag ISO 20022 deadline as data issues persist

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digital transformation
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fintech
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cx
Nearly half of banks risk missing key ISO 20022 rules due November 2026, despite heavy spend and persistent data and systems gaps.
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Melissa podcast probes data quality, risk & identity

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data analytics
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digital transformation
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cx
Data specialist Melissa debuts a podcast probing how flawed customer and identity data fuels risk, fraud and compliance headaches.
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Salesforce unveils Agentforce AI-powered contact centre

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crm
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data analytics
Salesforce debuts Agentforce Contact Centre, unifying AI agents, voice, digital channels and CRM data to simplify customer service operations.
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Cyber attacks stay near record high as GenAI risks grow

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edutech
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firewalls
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data protection
Global cyber attacks hover near record highs as unchecked workplace GenAI use exposes sensitive data in one in 31 corporate prompts.
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Shopify, Klaviyo deepen tie-up for global eCommerce

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crm
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digital transformation
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cx
Shopify and Klaviyo deepen their partnership with a new integration to power more localised, cross-border eCommerce for global brands.
Corporate worker inbox overwhelmed by similar suspicious emails

Dell email mixes payment-style header with promos

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malware
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network infrastructure
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cx
Dell draws scrutiny after a promo email mimics a payment remittance notice, blurring lines between marketing, transactions and phishing risks.
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Trust, transformation and the women leading modern client partnerships

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crm
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digital transformation
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cx
Women in client leadership are quietly transforming creative-tech partnerships, aligning innovation with trust, governance and measurable growth.
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Tamr doubles SaaS revenue as AI drives data mastering

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uc
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data analytics
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digital transformation
Tamr's direct SaaS revenue surges 102% as enterprises embrace AI-driven data mastering to underpin production-ready AI deployments.
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The future of marketing is built on open data infrastructure

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data analytics
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cx
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martech
Marketing's future belongs to teams that master open, unified data infrastructure instead of guessing through disconnected systems.
Bridget

Amperity hires Bridget Perry as Chief Marketing Officer

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data protection
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digital transformation
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.